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4 June 2024

Here’s exactly what I did to get from 0 to 1000 followers on LinkedIn in < 30 days

So let me set the scene. It’s March 2024. I’d had a LinkedIn account for some time (since about 2019) but hadn’t really taken it seriously.

So let me set the scene. It’s March 2024.

I’d had a LinkedIn account for some time (since about 2019) but hadn’t really taken it seriously.

I had a few hundred connections from my corporate days and that was it.

So in all fairness I didn’t start from 0. Because when I switched my account to creator mode those connections became followers.

But it didn’t really matter.

Because here’s my first genuine post when I decided I was going to take LinkedIn content creation seriously to build an audience.

1 Like.
0 Comments
0 Reposts

So I basically started at 0 right?

Notice the date?

February 2024.

I posted another 15 times in Feb 2024.

But everything started to change in March.

Because I did 2 things.

1 — I started posting everyday…no matter what.

2 — I started to study LinkedIn (most importantly — its users).

Here’s what I learnt that made the biggest difference in me getting from 0–1000.

With regards to LinkedIn users, there are 3 types of user:
1 — Inactive Users
2 — Active Consumers
3 — Active Creators

But the biggest lesson that really made a difference was that:

The active creator is the most important user.

Because they are the ones interacting, engaging and can capture an audience.

So what I proceeded to do in March 2024 is:

1 — Identify creators who were mildly successful — IE <10,000 followers
2 — Sent them a connection request
3 — Then send connection requests with EVERY person who commented on their posts

It seems unintuitive right?

But here’s the thing:
↳ These creators already have an audience
↳ They have credibility
↳ They want to network
↳ Because they want to sell you something lol

Which also means:
They will give you a lot of information in the DMs for FREE!

Once I connected with a creator.

I sent them a message and asked them a few questions. For example:
↳ What are the top 3 tips you have to get more engagement on the platform?
↳ How can I optimise my profile for leads?
↳What do you wish you knew before you started?

And guess what?

They told me.

Now given there was a lot of the same advice in there.

But they all say it because it works.

I’m going to write up a separate article/post about this so stay tuned.

But listen, it worked.

Slowly but surely. I began to see results.

I even reused this same image/post pretty much identically because I was interested in how it would do. Here’s what happened:

So to be honest it wasn’t brilliant.

36 Likes.
31 Comments.

Which at this point was not great in comparison to my other posts.

But it was a big improvement. Plus the formatting and writing was definitely poorer because I’ve learnt a ton in 2 months.

For example here are my best other posts:

Pretty huge right? These posts exploded.

So here are the other main key things I did to go from 0–1000 followers:

1 — Engage

Literally reply to every comment and DM I received.

Genuinely.

Every single one.

Because the more I did.

The more those people kept commenting and reaching out.

Human connection is key.

I formed relationships with other creators. We formed a mutual respect and commented on each other’s posts without asking.

2 — Create quality content

It’s simple but I made sure my posts:
↳ Had value in every post
↳ Spoke to one type of person with one problem
↳ Were formatted well

And MOST IMPORTANTLY I documented my journey.

My most successful posts were ones that shared exactly these types of tips.

But also, just like this blog post:

My content is easily scannable.

It’s digestible. And mobile friendly.

But I showed that I’m human.

I’m still learning.

My most successful posts were showcasing how I did something. Not just “look at me” this is what you should do.

But HOW.

This was key in scaling my engagement.

The Bottom Line

The biggest things that made a huge impact in getting from 0–1000 followers rapidly:

1 — I started posting everyday…no matter what.
2 — I connected with similar < 5000 follower creators and dmed them/commented on their posts
3 — I formatted and produced scanable valuable content
4 — I showcased my journey

So if you are looking to gain traction on LinkedIn then I hope this helped.

Otherwise be sure to reach out if you want more details at: https://www.linkedin.com/in/drewmwyatt/

Or hey, be sure to reach out if you want to buy something from me too ;)


Originally published on Medium.